The pbn domains are those that have a high level of trust and authority. This means that the websites within a pbn must be built with care and must contain relevant, authoritative content. The domains also need to be well-maintained and updated regularly. The cost of building a good pbn can be substantial, however. It is important to find the right freelancers to help you set up and maintain your pbn network.
In the past, it was common for businesses to build links between their different sites. This was not considered to be unethical or illegitimate, as it’s quite normal for companies to run multiple websites in their niche. However, if you want to use your PBN for link building, then you’re going to need to be careful about how and where you use your pbn domains. If Google spots that you’re using a PBN, they’ll likely penalise you.
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To avoid this, you’ll need to make sure that your pbn domains are not recognizable as such by Google. This is possible by paying close attention to the content on your pbn sites, and also evaluating their domain and page authority. You may also need to check if the expired domain had previously ranked for the keyword you’re targeting. For example, adding a domain that formerly ranked for auto parts to your gaming PBN could cause you to bring in the wrong type of traffic. Fortunately, there are freelancers on platforms like Legiit who specialize in finding the best expired domains for your pbn.